A Dazzling Convergence: The Grand Opening of JGA 2025 Ignites Hong Kong
The air within the Hong Kong Convention and Exhibition Centre (HKCEC) crackles with anticipation and the unmistakable hum of global commerce today. After months of preparation, Jewellery & Gem ASIA Hong Kong (JGA) 2025 has officially thrown open its doors, transforming the iconic venue into a breathtaking universe of sparkle and sophistication. This is not merely a trade fair; it is the vibrant, beating heart of the international jewellery industry, welcoming thousands of discerning visitors with verified buying power to connect with approximately 1,200 esteemed exhibitors from nearly 30 countries and regions. From the master gem cutters of Thailand to the innovative designers of Italy, the world’s finest have converged in this dynamic metropolis.
Renowned as Asia’s most significant mid-year B2B fine jewellery sourcing event, JGA 2025 is an unparalleled marketplace of discovery. Spanning the vast exhibition halls are over 30 meticulously curated theme and group pavilions, creating a seamless and comprehensive sourcing journey. Visitors can navigate a glittering landscape that offers a complete spectrum of the industry’s offerings. Here, one can marvel at loose diamonds of every conceivable cut and carat, admire a rainbow of coloured gemstones from the world’s most coveted mines, and feel the cool, lustrous weight of pearls from the pristine waters of the South Seas. The journey continues through showcases of exquisitely finished fine jewellery, state-of-the-art tools and equipment that power the craft, and innovative packaging solutions that provide the final touch of luxury. This all-encompassing experience, which runs until the 22nd of June, solidifies JGA’s reputation as an indispensable event for industry professionals.
A Vital Hub in a Dynamic Market
In an era defined by economic headwinds and shifting consumer paradigms, the role of a physical, face-to-face gathering has never been more critical. Celine Lau, the Director of Jewellery Fairs at the powerhouse organizer Informa Markets Jewellery, eloquently captured this sentiment. “In today’s challenging market environment, our community must be increasingly proactive and agile to thrive,” she stated. “JGA arrives at the perfect moment – providing a platform where new products, fresh insights, and countless opportunities await discovery. It is a catalyst for growth and a beacon of stability.”
Lau further emphasized the irreplaceable value of human connection. “During these times of widespread uncertainty, maintaining direct connections with suppliers and buyers becomes even more vital for business resilience. Digital communication is essential, but it cannot replicate the trust and understanding forged in person. JGA provides this essential face-to-face interaction, allowing decision-makers to build stronger relationships, gain real-time market intelligence, and navigate the future with more clarity and confidence.” Her words resonate through the bustling aisles, where handshakes are exchanged, collaborations are born, and the future of the jewellery trade is being shaped in real time.
Beyond the Booths: A Confluence of Knowledge and Insight
Adding immense value to the sourcing experience is a robust program of panel discussions and seminars designed to deliver actionable market intelligence. These sessions, led by industry titans and thought leaders, provide attendees with the strategic foresight needed to excel.
Championing Sustainability in the World of Luxury
Kicking off the program today, June 19th, is the highly relevant session, “The Rise of the Eco-Friendly Luxury Consumer.” Held from 2:30 pm to 3:30 pm at The Stage in Hall 1B, this discussion tackles one of the most transformative movements in modern commerce. The panel features a trio of influential voices: Lianne Ng of the renowned Chow Tai Fook Jewellery Group; Henry Tse, a visionary from Ancardi, Nyrelle & JRNE; and Pui In Catherine Siu of PICS Fine Jewellery. Together, they will delve into the intricate correlation between luxury and the growing global call for sustainability. The conversation will explore how ethical sourcing, transparent supply chains, and environmental responsibility are no longer niche concerns but powerful drivers influencing consumers’ purchasing decisions and brand loyalty.
The Enduring Allure of Pearls for a New Generation
Tomorrow, June 20th, the focus shifts to a timeless gem experiencing a remarkable renaissance. The seminar, “For the Love of Pearls: A Millennial and Gen Z Affair,” will examine the surging appeal of pearls among younger, fashion-forward consumers. This intriguing trend will be explored by a panel of pearl experts, including Ruby Autore of the prestigious Autore Group, David Wong of the foundational Fukui Shell Nucleus Factory, and Julien-Loïc Garin of The Collection by JLG. They will dissect how pearls have shed their traditional image to become symbols of individuality and modern elegance, embraced by influencers and style icons across the globe.
Decoding the Digital Dragon: E-commerce Trends with Taobao and Tmall
Immediately following the pearl discussion, from 3:30 pm to 4:30 pm, the focus pivots to the colossal world of digital commerce with the “2025 Taobao and Tmall Jewellery E-commerce Trends Presentation.” In this must-attend session, Taotian Group executives Rui Zi and Karl Huang will unveil the key findings from the comprehensive “2025 Taotian E-commerce Jewellery Industry White Paper.” Representing Alibaba’s core e-commerce units, Taobao and Tmall, they will offer an invaluable roadmap into the world’s largest online marketplace, covering emerging industry trends, evolving consumer preferences, and untapped growth opportunities for jewellery businesses looking to conquer the Chinese digital landscape. To ensure broad accessibility, these first three sessions will be conducted in English, enhanced with AI-powered Mandarin captions.
On Saturday, June 21st, the e-commerce deep dive continues with the “Taobao Global Conference: Online-Offline Integrated Strategy to Achieve Growth in the Jewellery Market.” Running from 2:00 pm to 5:00 pm, this Mandarin-language session led by Taotian Group’s Ling Yin and Shu Ta will provide powerful strategies for creating a seamless, integrated retail experience that bridges the gap between digital storefronts and physical boutiques.
Immersive Experiences and Spotlight Attractions
JGA 2025 elevates the trade fair experience with three unique attractions that engage, educate, and inspire.
Orient Odyssey 2.0: A Deep Dive into the World of Pearls
The magnificent pearl takes centre stage in the Orient Odyssey 2.0 (OO 2.0) exhibit at Stand 3M260. Following a celebrated debut at JGW last September, this captivating project by Informa’s Jewellery & Gem Knowledge Community (J&G Knowledge Community) returns to celebrate the “Queen of Gems.” Proudly supported by Platinum sponsors Autore, Hong Kong Edison Pearl Co Ltd, Jewelmer, Paspaley Pearling Company, and Rio Pearl, OO 2.0 is an immersive journey that traces the pearl’s magical evolution from a humble mollusc into a breathtaking work of haute joaillerie.
The exhibit is enriched with interactive experiences, including live demonstrations of the delicate art of pearl extraction from oysters and mussels. A highlight is the scheduled pearl-facetting sessions by award-winning Japanese lapidarist Kazuhito Komatsu of the Komatsu Cutting Factory. He will showcase “Hanashinju” (Japanese for “gorgeous pearl”), a revolutionary facetted pearl invented in 1992 by his father, master diamond cutter Kazuo Komatsu, which imbues the gem with an unprecedented, kaleidoscopic brilliance.
The exhibition also has a powerful philanthropic heart. Its freshwater pearl jewellery Charity Sale, orchestrated in partnership with returning sponsors Hong Kong Edison Pearl, Heng Mei Group, and Yee On Pearls & Jewellery Company, channels all net proceeds directly to “A Drop of Life,” a Hong Kong-based NGO dedicated to funding water and sanitation initiatives across Asia. In 2024, this partnership successfully generated HK$100,000, funding 14 vital projects in Cambodia that brought clean water to 135 residents in Siem Reap Province.
The Golden Touch: Celebrating Innovation in Gold Jewellery
A dedicated Gold Jewellery Pavilion serves as a testament to the timeless appeal and boundless creative potential of this noble metal. This vibrant destination showcases the latest innovative trends and technological advancements in gold jewellery design and manufacturing. It’s a space where tradition meets technology, demonstrating how ancient artistry can be enhanced with modern techniques to create pieces of stunning originality. This pavilion also serves as an exciting teaser for two specially curated zones planned for September’s much larger Jewellery & Gem WORLD Hong Kong (JGW): Sublime Shine, an exhibit supported by the World Gold Council (WGC) and Platinum Guild International, and an expanded Gold Jewellery section featuring the WGC’s inaugural pavilion.
A Commitment to a Greener Future: The JWA Sustainability Awards
Reflecting the industry’s deep and growing commitment to responsible business practices, the fair also served as the stage for a major announcement. At a Media Gathering today, the highly anticipated finalists for the Sustainability Awards 2025 by JWA (Jewellery World Awards) were officially revealed. This prestigious awards program shines a spotlight on companies and individuals who are leading the charge in creating a more ethical, transparent, and sustainable jewellery industry. The announcement of the finalists builds excitement for the final reveal of the winners in July, who will be formally honoured during the JGW Fair Reception on September 17th at the HKCEC, celebrating their profound contributions to a brighter, more responsible future for the world of jewellery.
